The Psychology of Selling: How to Get People to Buy "Without" Hard Selling Presented by Bob LaBrie

Description

How do you get people to buy without selling to them? What makes you feel connected to a business, brand, or product? This seminar will teach you how to persuade customers to want to own your product instead of having to sell it to them. 

This seminar is not about selling, it is about:

1. Effectively communicating with your customer
2. Being competent
3. Developing your ability to establish rapport seamlessly

What Will You Learn? 

• The Key Psychological Points of Effective Persuasion
• How to use “Conversational Leading” to keep Your Presentation on-Track
• We All Sell – All The Time!
• The Three C’s of Psychological Selling – Communication - Competence - Connection
• How to Discern and Handle Three Communication Styles
• How to Become More Persuasive Using “Continuous Agreement”
• Eight Essential People Skills that Every Salesperson Should Master
• The Art of Asking Questions
• “Personalized” Selling - How to Focus on the Customer – It’s Not About You
• How to match and then mirror Your Customer’s Communication Style and Body Language to Create almost “Instant” Rapport
• A Six-Step Consultative Interview that You can Use with Any Sales Process (Consultative, Collaborative, Retail, Complex, Team Selling, etc.)

Your Registration Fee Includes: 

• Continental breakfast 
• Mid-morning break and bites 
• Take-home workbook for future use 
• Expert instruction from experienced presenter Bob LaBrie 

Presenter: Bob LaBrie, President / Founder, LaBrie Training & Consulting 

The Chamber is proud to work with Bob again after his last seminar was so widely appreciated and well attended. Bob LaBrie has been in the training development field for the last 38 years.  He has presented over 850 seminars since April 2000. Bob has an extensive background spanning 36 years in sales training, communication, and customer service.  Learn more about Bob at www.labrietraining.com or LinkedIn: Bob LaBrie | LinkedIn

Bob is certified as an NLP Practitioner through the National Federation of Neuro-Linguistic Psychology.

His core belief in NLP has resulted in his development of tried and true techniques and principles that have been field tested and they work …everywhere … in any career field.

Bob works with individuals and companies teaching both conventional training techniques and NLP concepts.  He combines Neuro-Linguistic Programming with traditional training techniques to form a unique curriculum designed specifically to enhance performance.

Bob offers three (3) essential elements vital to your success: (1) superior quality of training materials designed to enhance your “bottom line,” (2) depth and scope of training knowledge and methodology, and (3) ability to convey this new information so participants optimize retention of material.